Published a Korean-English Book, “Design Conceptor: How to Develop Creative Concepts for Problem Solving” 디자인콘셉토: 문제해결을 위한 창의적 콘셉트 개발 방법 (June 6, 2024)

자신의 두뇌를 최대한 활용하고 싶은 모든 사람들을 위해For everyone who wants to make the most of their brain 콘셉트는 창의적이고 유용하며 실용적인 사려 깊은 아이디어이다.Concepts are thoughtful ideas that are creative, useful, and practical. About “디자인 콘셉토” 방법의 창의적 과정은 지식을 아이디어로 전환하여 개인이 두뇌의 잠재력을 최대한 활용할 수 있도록 Read more…

Published a Korean-English Book, “Basic Principles of Visual Communication” 시각커뮤니케이션의기본원리 (August 25, 2023)

문화, 사회, 경제를 움직이는 멋진 디자이너들을 위해 For great designers who move culture, society, and economy. About 이 책은 전문 디자이너 또는 예술가로 성장하는 데 필요한 능력을 함양할 수 있도록 가치 있는 디자인 교육 학습 콘텐츠인 기본적인 시각 이론과 개념, 기법, 필수적인 시각 언어를 체계적으로 다루고 있다.This book systematically covers Read more…

CHOICHOI 2011001

Typo-Image Exploration Typo-Image is a methodology and style I experimented with and practiced graphic design utilizing type, image, and deconstruction. I often teach Type-Image methodology to graduate-level students for constructing a personal style or design assignments. CHOICHOI 2011001 shows geometric patterns by dissecting the stems of the letterforms. CHOICHOI All Read more…

CHOICHOI 2003001

Culture Code Exploration Culture Code Brand Design (CCBD) is a methodology I practiced brand design utilizing various concept and visual-based cultural codes we associate with human beings. Hard and sharp but stylish letterform and typography “DYNAMITE” emphasized with brilliant red color and visually framed with unparalleled black lines on the Read more…

2019 UDA Annual Catalogs

Annual Publication by United Designs Alliance THE CHALLENGE Multi-purpose publication UDA publishes an Annual every year to share an Annual UDA Schedule, New Members’ Pages, UDA Members Directory, Our Discipline Now articles, UDA Medallions (permanent collections), Int’l Design Competitions (SSL, Poster, and Idea), UDA Webinars, and Annual Members’ Showcase.  THE Read more…

CHOICHOI 2003002

Typo-Image Exploration Typo-Image is a methodology and style I experimented with and practiced graphic design utilizing type, image, and deconstruction. I often teach Type-Image methodology to graduate-level students for constructing a personal style or design assignments. CHOICHOI 2003002 shows a “Single” Arcadia typeface designed by a British graphic designer, Neville Read more…

Hanyang ERICA IIE Catalog

Institution Catalog for Institute of International Education at Hanyang University ERICA Campus, Ansan, Korea THE CHALLENGE Living language education Hanyang University ERICA Institute of International Education, with an educational philosophy of “Living Language and Level-up Education,” currently operates a variety of language and cultural experience programs to educate the next Read more…