Building Number Sign PUBLIC DESIGN
Gallery: Seocho-gu Building Number Signs
Photographic Records of Seocho-gu Building Number Signs, Seocho-gu, Seoul, Korea Seocho-gu Building Number Sign System Seocho-gu Wayfinding for FIT Photography Gallery
Area Directory Building Number Sign PUBLIC DESIGN Street Name Sign
Gallery: National Standard Design Research
Photographic Records of National Standard Designs in Korea since 2009 Street Name Signs Building Number Signs Area Directory Sign System Parody Design National Standard Design Research National Standard Signs Manual Photography Gallery Invited Exhibition in China
Design Exhibition Hangeul-gak PORTFOLIO Poster
Design Awards in 2020
UDA awards one gold and one bronze in the 2020 UDA Annual International Poster Design Competition. Gold Award inEnvironmental Awareness Poster Design Category Our Regret Utilizing Hangeul-Gak, a symbolic typeface, to communicate the message about changing our environment will cause our perception and living. Bronze Award inCommercial Poster Design Category Read more…
RESEARCH Research Article
Sharing My Pedagogy with Teaching Designers Alliance, Spain
Understanding Design-based Learning (DBL) for teaching Z-Gen learners as Design Education in the 21st Century JUAN J. ARRAUSI | TDA OrganizerDiseñador, profesor, docente y continuo aprendiz. Postgrado en diseño gráfico en la Schule für Gestaltung de Basilea, Suiza. Licenciado en Bellas Artes por la Universidad del País Vasco, Bilbao. Important Read more…
Presentation PUBLIC DESIGN TEACHING
Appointed as a Keynote Speaker and Scientific Committee Member for DIGICOM 2019, Barcelos, Portugal
International Conference on Design & Digital Communication The third edition of DIGICOM, an International Conference on Design and Digital Communication was organized by the Design School of the Polytechnic Institute of Cávado and Ave.Digital is increasingly ubiquitous and prevalent in our networked and global society. Given this paradigm, a debate Read more…
Lecture Presentation PUBLIC DESIGN TEACHING YouTube YouTube Presentation
A Presentation to TypeCon 2019 Minneapolis
TypeCon 2019 “Nice” August 28th – September 1stMinneapolis, Minnesota, USAHilton Minneapolis TypeCon is an annual conference presented by the non-profit Society of Typographic Aficionados (SOTA), an international organization dedicated to promoting, studying, and supporting typography and related arts. Since the inaugural conference in 1998, TypeCon has explored type for the screen, printing Read more…
BX Model CCBD Model RESEARCH Research Article
Brand Association by Bilingual Typefaces
A Study on the Brand Association by Bilingual Typefaces Choi, A. Y. (2018). A Study on the Brand Association by Bilingual Typefaces. Journal of Brand Design Research, 16-4, 151-160. Brand Design Association of Korea (BDAK) Abstract This study aims to clarify the relationship between typefaces and brand association in brand design Read more…
BX Model RESEARCH Research Article
The Definition and Audio Touchpoint Category of Sonic Branding
A Study on the Definition and Audio Touchpoint Category of Sonic Branding Choi, A. Y. (2018). A Study on the Definition and Audio Touchpoint Category of Sonic Branding. Journal of Brand Design Research, 16-3, 155-164. Brand Design Association of Korea (BDAK) Abstract Advances in technology, diversity of information, and understanding Read more…
CCBD Model RESEARCH
Culture Code Brand Design (CCBD) Book
A brand not only embodies a culture but also actively contributes to it. Consequently, the foundation for effective brand development and design lies in fostering a strong cultural identity. To foster consumer interest and build trust, brands can benefit from integrating culture codes that resonate with their audience. The “Culture Read more…
CCBD Model RESEARCH
About CCBD Model
Culture Code Brand Design (CCBD) Model To successfully position a brand in today’s society, it must capture attention and build trust by effectively applying and communicating cultural codes that resonate with target consumers. The essence of brand design research lies in understanding how to create and convey cultural values that Read more…