CHOICHOI Brand: An Aesthetically and Intellectually Fascinating Art


CHOICHOI includes a collection of personal exploration in experimenting with the visual communication elements to convey a communication solution visually and appropriately. My style explorations focused on Hangeul-gak as a unique style and producing posters, photography, videos, and fine arts. Also, you can order a reproduction of the images and product items.


Aesthetics play a big part in the living world in that visual conveys characteristics and concepts of our environments, which humans comprehend and act based on these messages. Hence, I practice art and design to reflect the idea that appeals to a range of cultural values and enlighten the communicative message by experimenting with aesthetics in many different ways to find the entity.