TypeCon 2021 “Together”
A virtual event, October 21st-24th, 2021
TypeCon is an annual conference presented by the non-profit Society of Typographic Aficionados (SOTA), an international organization dedicated to promoting, studying, and supporting typography and related arts.
Since the inaugural conference in 1998, TypeCon has explored type for the screen, printing history, Dutch design, type in motion, Arabic calligraphy, the American Arts and Crafts movement, experimental typography, web fonts, and much more. Special events include the Type & Design Education Forum and an international type and design exhibition.
Event Schedule
Thursday, October 21st
- Opening Remarks
- Keynote Presentation
Friday, October 22nd
- Main Program
- Q & A Breakouts
- Small Caps Socials
Saturday, October 23rd
- Type & Design Education Forum
- Part A: Physical & Experiential
- Part B: Process & Discovery
- Part C: Inclusivity & Collaboration
- Q & A Panel
Sunday, October 24th
- Type Crits
- Type Crit 1: Led by John Downer & Hannes Famira
- Type Crit 2: Led by Iliana Moreno Guzmán, Sergio Trujillo Perez & Alex García
- Type Crit 3: Led by Nicole Dotin & Sol MatasKeynote Presentation
Saturday, October 23rd
Type & Design Education Forum
Part B: Process & Discovery
3:10 pm
Typo-Image: Texts are always parts of other texts; there is never a pure text
Abstract:
Albert Young Choi developed a methodology called ‘Typo-Image,’ which integrates typography and imagery by emphasizing that “text is always part of different text and never pure text.” Through this ‘Type-Image’ approach, students learn about ‘Deconstruction,’ a form of analytical critique introduced by Jacques Derrida, a prominent 20th-century French philosopher. This methodology aims to dismantle and reveal the underlying meanings, biases, and preconceptions that shape how a text understands its relationship to what it describes.
One of typography’s most potent aspects is its ability to convey different meanings. Designers can recognize that typography’s purpose is both inconsistent and constantly evolving, much like the fluidity of letterforms and negative spaces. Image-like typography (Typo-Image) is highly referential, especially when visuals engage with creativity and re-appropriation. As our society becomes increasingly communication-oriented, it is more important than ever to understand that typography possesses significant potential for meaning and interpretation.
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